McKinsey attempted to distill common consumer behavior shifts following the global pandemic across 42 countries. Excerpts from the most important findings: Despite pockets of reopening, net consumer optimism has decreased, and most consumers continue to expect a long-lasting impact from COVID-19. As incomes have declined, consumers are spending on essentials and not discretionary categories, with […]
Stay in Touch
Join our mailing list to receive the latest news and updates from our team. Just enter your email below to stay in the loop.