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Ideas
Brands and organizations are coming up with great ideas. You will find examples on how to not just communicate around Covid, but also how to adapt in regard to products and services. Making the crisis also a catalyst for creativity and innovation.
Feel free to get in touch for customised innovation sprints.
advertising
Creative effectiveness amid COVID-19: new Google research on brand storytelling
Trying to answer the question that keeps tons of advertisers
Juni 8, 2020
Keine Kommentare
business model
Lessons from China: From eLearning to Transparent Commmunication
Lessons from Chinese Companies’ Response to Covid-19 11 lessons from
Juni 5, 2020
Keine Kommentare
business model
Virtual Tours as a product via Video Conference
The animal sanctuary offers visiting their farm via virtual tours.
Juni 5, 2020
Keine Kommentare
idea
Free Meditation App for Unemployed
Popular mediation and mindfulness app Mindspace is offering free use
Juni 3, 2020
Keine Kommentare
First Virtual Mall
Whakatane Mall, NEW ZEALAND – a virtual mall featuring local and regional businesses
Mai 29, 2020
Keine Kommentare
Corona-Related Advertising. Top-30-Ranking Plus Consumer Attitudes
Corona advertising still remains to exist. The W&V Data special
Mai 21, 2020
Keine Kommentare
#GeradeJetztDigital – Internal Employer Branding During Corona-Crises At Berliner Stadtreinigung (BSR)
Decentralized workplaces for teams, anyhow being well informed and communicating
Mai 21, 2020
Keine Kommentare
app
App to avoid lines in stores
Lidl Ireland has launched an App that lets customers check
Mai 19, 2020
Keine Kommentare
The search for stability
Sue Imgrund
Juni 24, 2020
The COVID-19 crisis and the coming recession is turning young
McKinsey Insights: Consumer behavior adapting to the “next normal”
Nina Matzat
Juni 23, 2020
McKinsey attempted to distill common consumer behavior shifts following the
TikTok on eye-level with YouTube (time spent of children in UK, Spain, US)
Katrin Hesse
Juni 12, 2020
Children (4 to 15-year-olds) are now spending as much time
Fairytale Castle or House of Horrors?
Sue Imgrund
Juni 8, 2020
Our homes have been in heavy demand physically and mentally
Gen Z sucht nach Spaß auch in CoVid-Zeiten
Nina Rieke
Juni 5, 2020
Das Heidelberger Research-Institut GIM hat in seinem kontinuierlichen Panel zwar
Our Former Work Lives a Thing of the Past?
Nele Pachnicke
Juni 4, 2020
Among other insights the current Dynata Report reveals that most
Have There Been Patterns In Consumer Behaviour Since The Beginning Of The Crisis?
Susanne Lämmer
Mai 21, 2020
Anyone looking for answers to this question will find it
Shapeshifting media
Sue Imgrund
Mai 20, 2020
The next in the excellent series from discover.ai on life
Normal ist, was man als solches erwartet
Ralf Fuss
Mai 18, 2020
Photo by Dimitri Karastelev on Unsplash Alle reden von „zurück zur Normalität“ als
Accelerated and emerging trends
Sue Imgrund
Mai 15, 2020
Wunderman Thompson Intelligence have supplemented their annual „Future 100“ with